Tag Archives: innovation

Innovative marketing strategy in an era of social media: secrecy…. Kanye West’s new album

In an era where music or movie releases are accompanied by extensive press exposure and previews to generate interest, Kanye West yet again sets new standards – not an easy thing to do after his visionary last album. Using only … Continue reading

Posted in apps, beauty, Brand, consulting, E&A, Enskat Associates, information delivery, lifestyle, multi-convergence | Tagged , , , , , , , , , | Leave a comment

Metatrend #Emerging-To-Developed: Innovation led by emerging markets

I have written many posts about how much emerging markets are driving product innovation globally. Yes, the US with Google, Apple and Facebook are still on the forefront of new technologies, but we have seen a trend of “reverse engineering” … Continue reading

Posted in alternatives, apps, asia | Tagged , , , , , , , , , | 1 Comment